B-dEsIgN

Focus

A. Hierarchy

In each graphic component audience attention should be focused / directed at one point.

Some stage the focus you need to know, from the most important (dominant), as a supporter of (sub dominat) and complementary (sub ordinant)

Dominant: the object of the most prominent and most interesting. Audience attention is the main aim

Sub-dominat: is an object that supports the appearance of the dominant object



Sub-ordinate: the objects that stand out, even suppressed by the dominant and sub dominat objects such as backgrounds.


B. Contrast
Contrast is its emphasis because of the drastic differences / conflict at the graphic design components. Like contrast of black and white color, contrast thick and thin lines, small and large fonts.